Cartier and Tiffany and Co. have built mainstream brand recognition. They do sell engagement rings but as  you’ll start ring shopping, you’ll discover new brands focused on offering engagement rings and weddings bands. Why have these bridal jewelry brands built a following of their own? What is the secret of their success? To answer these questions, we had to …

It is always great to catch up with Tacori, one of the most popular and recognized brand of engagement rings and wedding bands. We can’t wait to see the new collections and pieces during Vegas Jewelry Week. The busy Tacori team was kind enough to answer some of our questions ahead of their new launches.

When we ask the Engagement 101 community what their dream engagement ring brand is, the name Tacori comes us a lot. First and foremost because the ring designs are so feminine and exciting to wear. There’s more, a special connection. We sat down with Paul Tacorian, one of the Tacori men. His passion for life, his wife and jewelry are certainly a major part of Tacori’s magical appeal.

We need your help! It’s time to cast your vote! The princess category includes contemporary settings as well as vintage inspired engagement rings all featuring a princess cut center diamond.

Platinum is a great choice for your engagement ring or wedding band, a naturally white metal, it will never fade or change color. Typically 95% pure, platinum is one of the purest precious metals and therefore ideal for those with sensitive skin. Platinum’s strength and durability also makes it the most secure setting for diamonds …

View more Tacori engagement rings! Friday, March 23, 9:30 to 8:00 Saturday, March 24, 9:30 to 5:30

View more Tacori engagement rings! Come and meet designer Paul Tacorian! (Thursday only) Thursday 9:30am-9:00pm Friday 9:30am-8:00pm Saturday 9:30am-5:30pm.

Photo via socialitelife.com Nikki and Paul exchanged TACORI wedding bands and a custom-created engagement ring. Paul McDonald’s wedding band is made of yellow gold with a rustic hand-hammered finish. It was completely custom designed by the bride and groom.  Nikki’s wedding ring is also made of yellow gold with diamond swags and diamond touches throughout. …

Friday: 9:30am to 8:00pm Saturday: 9:30 to 5:30 See the entire Tacori bridal collection at Sarah Leonard Fine Jewelers! Enjoy refreshments as you shop. Special payment options available. Appointments are highly recommended. Those who schedule an in-store appointment get a pair of FREE Tacori earrings!

Check out these romantic gift ideas any girl would be lucky to have for Valentine’s Day.